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gunn family blog » School Choice Campaign 2007

School Choice Campaign 2007

Every now and again I hope to post a few design projects I am working on for posterity. For about three years now I have been working with Parent’s for Choice in Education. A group co-founded by Doug Holmes and working to bring more educational options to Utah. For the past two years we have worked in conjunction with the Friedman foundation to create pretty signifigant media campaigns to coincide with the Utah Legislative session. last year their inititatives did not pass the house but this year we created a lot of buzz with our media campaign which included some pretty funny radio commercials, ads on KSL.com and a large mobile billboard which was driven around the capital during the legislative session. School choice Mobile Ads
The school choice voucher bill passed the house by one vote and then passed the senate and was signed into law by the governor this week. There was a lot of buzz about our campiagn and is one of the more high-profile projects I have done. The attached image was printed in the Salt Lake Tribune. I also did the design for their website which is available at www.schoolchoiceutah.com

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